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Paid Media Buyer (Facebook)
Posted: 01/14/2021
Position: Full Time
About This Job:
First and foremost, you’ll be an experienced Media Buyer  – it's all about performance.
 
Media Buyers typically manage about 7-12 accounts at any given time and are expected to handle everything from setting up and testing standard events to ad creative and fully fleshed out multilayer funnels.
 
You’ll have a strong track record of proven eCommerce results and experience in driving high quality traffic and conversion.
 
You will also have an intimate understanding of the eCommerce world and what makes it tick.
 
You’ll be an open communicator.
 
We are a team of very open people, we are direct through the good and the bad but we understand that speaking your mind requires equal parts brain (what to say), thoughtfulness (when to say it), and caring (how it’s said).
 
You’ll be open to learning and committed to the constant betterment of yourself and honing your craft.
 
You’ll be analytical and data driven in your approach, always looking for ways to track, set benchmarks, optimize and make informed decisions based on all available data.
Roles & Responsibilities:
  • Create, build, and launch Facebook and Instagram Ad campaigns
  • Setup reporting dashboards
  • Ensure funnels/websites are working and setup correctly ready for traffic
  • Optimize and split test campaigns
  • Work with the Account Manager to seamlessly onboard and roll out new clients
  • Work with the Account Manager to keep clients up to date on campaign details and projections
  • Work with Business Developers to audit prospect ad accounts
  • Offer Conversion Rate Optimization changes for client websites / landing pages
Requirements & Qualifications:
  • 2+ years of eCommerce experience and case studies to prove it
  • Basic knowledge of branding and marketing
  • Basic knowledge of eCommerce platforms such as Shopify, Magento, WooCommerce, BogCommerce etc.
  • Excellent Productivity and Prioritization skills
  • Elite communication skills – both written and verbal
Skills Required:
Sales & Marketing
Facebook Marketing Level 5
Instagram Marketing Level 5
Advertising Level 3