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Demand Generation Manager (100% Remote)
Posted: 02/17/2021
Position: Full Time
About This Job:
We’re looking for a driven demand generation manager who will be responsible for the execution of marketing programs that capture and nurture leads across multiple channels. In this role, you’ll be responsible for managing programs to generate demand via SEM, SEO, targeted social advertising, retargeting, email, and co-marketing efforts. You’ll work closely with our sales teams to execute and monitor campaigns, partner with ad agencies on our advertising, and partner with other members of the marketing team to execute integrated campaigns. You’ll play a crucial role in helping Time Doctor meet ambitious revenue goals in 2021 and beyond.
 
For this role, you must be a goal-oriented, analytical thinker that is adaptable and capable of collaborating across multiple departments. You should be familiar with demand generation techniques and analysis and have a proven track record of success in a SaaS company.
 
This is a full-time role. You must be available to work from 9 a.m. to 6 p.m. (EST) Monday through Friday as well as at 9 p.m. (EST) on Mondays for weekly meetings with the distributed marketing, sales, and channel teams.
 
You’ll report directly to our VP of marketing, who is in EST, so we’re looking for someone who can work at least two hours per day in that time zone.
Roles & Responsibilities:
  • Demand: Execute an on-demand generation strategy to drive leads, MQLs, SQLs, and pipeline to meet revenue targets.
  • ABM: Lead the development of an account-based marketing strategy and execute it for priority enterprise accounts.
  • Paid: Oversee Time Doctor’s digital advertising program across multiple channels (Google, LinkedIn, and Facebook).
  • Sales alignment: Coordinate with the SDR and sales teams to monitor campaign efficacy and optimize inbound and outbound motions to support pipeline creation.
  • Lead nurturing: Own the strategy for HubSpot email nurtures, workflows, segmented lists, campaign assets, and reporting.
  • Reporting: Monitor performance of advertising and integrated campaigns, always ensuring that we keep within budget.
Requirements & Qualifications:
  • 3+ years of B2B marketing experience, with at least one year focused on paid channels and demand generation
  • A deep understanding of paid strategies and tactics—leveraging the right channels for awareness, nurturing, and performance marketing
  • Experience implementing an account-based approach at a B2B SaaS company
  • Experience with inbound marketing as well as familiarity with proven tactics for content, SEO, and social media
 
How to Apply:
Go to this link: ----------
Skills Required:
Sales & Marketing
Marketing Level 5
Lead Generation Level 5
Sales & Lead Generation Level 5