Background: I have been working in digital media since 1998, starting at World Online/Tiscali ZA (one of the first portals in South Africa) as a web editor, and then rapidly evolving, with the developing online space, into more technical, social media and strategic online work. Now, I am a digital entrepreneur, having started my own company Urge Media in 2002 to provide digital and online strategy and services, and creating and managing my own web properties. Urge Digital is a digital/web boutique agency with a focus on strategy and implementation of digital media projects in South Africa and Europe. Focusing on: -Web and Mobile creation and Digital Media Strategy -Content Creation -Content Management -Creating and Optimizing Digital Media -For small to medium sized companies -Also work contracts as Online Manger/Web Manager/Content Specialist